Author 2.0

Introducing the new paradigm for publishing and promoting your book …

I am thrilled to have come across this programme that outlines how any author can fully harness the power of Web 2.0 to make connections to promote and sell their books.

Irrespective of whether you are a published author or just starting out on your path, you will find this programme packed full of useful advice and guidance.

Author 2.0 is the brain child of Joanna Penn – @thecreativepenn on Twitter – and I am thrilled to be among the first in the UK to introduce the programme.

Author 2.0 consists of 12 modules designed to be done once a week over 3 months. However, they are all available once you sign up so you can move ahead at a pace to suit you.

Start harnessing the power of Web 2.0 to build your author platform today with this free sample blueprint

The information provided in the programme will enable you to:

* Build a comprehensive online book promotion platform that will help you make more sales, get more readers and media attention

* Publish your print book on Amazon.com and sell globally

* Publish your book as an ebook on the internet, on the Amazon Kindle and on the iPhone

* Design and build an author website and blog that effectively promotes you and your books online

* Redesign your own business model as an author-entrepreneur in order to make more money and create multiple streams of income

* Create podcasts/audios that help create a relationship with your listeners enhancing your credibility online

* Effectively create press releases that get media attention online and in traditional media

* Create and distribute videos and book trailers that get you more online traffic and exposure as well as creating valuable online content that will keep on promoting your book

* Create an effective social networking presence on Twitter and Facebook that efficiently uses your time online to create relationships and word-of-mouth marketing for you and your books

* Use Amazon.com specific tools to build your author presence on the biggest bookstore in the world

* Create keyword rich articles that drive significant traffic to your website/blog, brand you as an expert and boost your online profile

* Understand how the sales funnel works and apply the ‘Freemium’ model to increase your book sales and online audience